Check back for agenda updates as we've been working hard to put together an unforgettable event — three days packed with roundtable discussions, consultations, interactive panels, networking, plus plenty of fun in Baltimore! Check back often to see agenda updates!
Conference Registration and Hot Products & Trends Exhibits
General Session - The Pinnacle Experience Kick Off
Business Evolution: Ignite Your Potential and Achieve Success
Discover what pushes successful organizations forward, what keeps companies from growth, and explore how your behaviors, values, and purpose impact your company's progress. From your big, hairy, audacious goals to core ideologies, Briana Hetherington walks attendees through her proven strategies and the data-backed secrets to success and offers actionable insights into the transformative steps leaders can take to ignite powerful change to propel an organization toward unprecedented heights.
Speaker: Briana Hetherington, Founder, Altruistic Advisory
Track Sessions
How to Lead Through Change: Expert Insight from Top Home Improvement Executives
The only constant in life, and business, is change. Home improvement companies that are slow to adapt are more likely to fall woefully short of growth goals and profit projections. Successful companies have several things in common, including leaders who are capable of recognizing and reacting to obstacles that stand in their way. Power100 CEO Greg Cummings will moderate an impressive panel of some of the country's top home improvement CEOs who will share how they've led their teams to new heights amidst a sea of change. You'll walk away from this panel with economy-proof principles that will help you lead your team through any challenge.
Speaker: Greg Cummings, CEO, Power100
TBD
Speaker: TBD
Hot Products & Trends Exhibits and Refreshments
Subject Matter Expert Workshops
Home Improvement and Design Build
Welcome Party, MaGerks Pub & Grill in Federal Hill
Breakfast and Hot Products & Trends Exhibits
General Session - Conference Day 2 Welcome and Day 1 recap
Endless Customers: A Life-Changing Framework to Earn More Trust, Attract More Qualified Customers, and Grow Your Business in the Digital Age
Based on his landmark book They Ask You Answer, that has sold over 100,000 copies around the world and was named a “Top 5 Marketing Book of All Time,” Endless Customers addresses two fundamental problems businesses (both B2B and B2C) are dealing with today:
- How do we evolve our business model to fit the demands of a dramatically more informed, less patient, and more digital customer?
- How can we establish our brand and business as the voice of trust in our space, while attracting enough customers and standing out above the noise?
With these important questions in mind, attendees in this program will learn:
- How companies must evolve their sales and marketing departments (and their priorities) to meet the expectations of informed digital customers
- The very specific types of content today's buyers demand to see (and learn about) on a company's website and social platforms – and how to effectively address these subjects as a business to gain their trust.
- The role visual media will play on the buying process moving forward and how companies can effectively embrace this critical medium.
- How to use effective content to revolutionize the sales process.
- How customers are demanding more of a “seller-free” sales experience on the front end of the buying process.
- The up-and-coming trend of “self-service” – and how companies can give customers more control while increasing leads and sales in the process
Ultimately, Endless Customers focuses on “trust” and “change” and has proven to be life-changing for the 500+ audiences around the world that have received this very program.
Keynote Speaker: Marcus Sheridan, Transformational sales and marketing leader, master storyteller, serial entrepreneur
Sponsored by:
Panel Discussion - Industry Insights: How To Use Technology and Marketing to Create a Superior Cusomter Experience That Helps You Close More Sales
Panelists: TBD
Hot Products & Trends Exhibits and Refreshments
Track Sessions
A Blueprint for Sales Success In Uncertain Times
In this energetic, entertaining, and fast-paced presentation, highly successful home improvement sales training guru Paul Burleson will share how to adjust, adapt, and prevail in changing times. This talk will lay out a blueprint on how to utilize today's sales technology, reinforce the power of the in-home demo, reveal how to master the money-making art of listening to your customers, and explore how to create a powerful selling system that helps you develop customers for life.
Speaker: Paul Burleson, Consultant, Westlake Royal Building Products
Building A Small Projects Division from the Ground Up
In 2020, Harth Builders started a small projects division. The initiative saw enormous growth, with 2024 revenue budgeted for $3 million. Harth Home Services now accounts for more than 10% of Harth's size overall with two salespeople dedicated to the division full time. In a case study-type presentation, Greg Harth will discuss how the small projects division integrates into the rest of the company, and why he had to rethink systems and processes several times. “It's similar to building a new company,” he says. “We experienced the same growing pains as back in the beginning with Harth Builders.”
Speaker: Greg Harth, President, Harth Builders
Roundtable Discussions
Roundtable #1A - Lead Gen
Speaker: Ryan Shutt, CEO of Southwest Exteriors
Roundtable #1B - Leadership
Learn leadership best practices from your peers in a dynamic mastermind session.
Speaker: Megan Curry, General Manager, Revelare Kitchens
Roundtable #1C - Sales
In these fast-paced mastermind sessions provide actionable advice from sales leaders in remodeling and home improvement.
Speaker: Scott Siegal, President, Certified Contractors Network
Roundtable #1A - Lead Gen
Speaker: Bob Cain, Business Unit Leader of BuildTools and Bolt, ECI
Roundtable #1B - Leadership
Learn leadership best practices from your peers in a dynamic mastermind session.
Speaker: TBD
Roundtable #1C - Sales
In these fast-paced mastermind sessions provide actionable advice from sales leaders in remodeling and home improvement.
Speaker: Bill Millholland, Executive Vice President, Case Architects & Remodelers
Networking Lunch
General Session
What to Expect for the Remodeling Market in 2024 and Beyond
The future health of the remodeling industry can be best understood by looking at three sources: 1) Consumer behavior 2) Economic data 3) Insights from market leading remodelers. In this fast paced and dynamic talk, Richardson will dive into all three areas and reveal not only what he's seeing today, but what the future will likely bring for design build and home improvement companies.
Speaker: Mark Richardson, Remodeling Industry Advisor, Author, and Speaker
Panel Discussion - Industry Insights: How Will the Current Economy Affect Consumer Spending on Home Improvements?
Speaker: TBD
Roundtable Discussions
Roundtable #2A - Technology
Speaker: Briana Hetherington, Founder, Altruistic Advisory
Roundtable #2B - Leadership
Learn leadership best practices from your peers in a dynamic mastermind session.
Speaker: Gary Cohen, Vice President, Certified Contractors Network
Roundtable #2C - Lead Gen
Speaker: Bridget Cramer, Director of Marketing, Lindus Construction
Roundtable #2D - Sales
In these fast-paced mastermind sessions provide actionable advice from sales leaders in remodeling and home improvement.
Speaker: Tommy Ingram, General Manager, Coastal Windows & Exteriors
Track Sessions
Systems and Processes that Work
In 2023, Case designed, sold, and produced more than 160 projects worth nearly $50,000,000. The company's success is founded on processes that are repeatable, trainable and built to ensure predictable results. In this session Millholland will outline the detailed processes the company uses including various roles involved, the steps taken from lead to completion, and the technologies implemented along the way.
Speaker: Bill Millholland, Executive Vice President, Case Architects & Remodelers
Hot Products & Trends Exhibits and Refreshments
Track Sessions
5 Beliefs of a Winning Entrepreneurial Mindset
Too often in the home improvement industry, companies feel compelled to “crush the competition” and are misled to believe that they are only in business to make a profit. Great Day Improvements CEO Michael Hoy and Chief Marketing Officer Amy Zimmerman will share the stage to deliver a dynamic presentation on what is really required to become a winner in the world of home improvement. In addition to outlining the core beliefs of a winning entrepreneurial mindset, the duo will reveal the 10 Team Commandments that will help you create a company culture that eats strategy for breakfast!
Speakers: Michael Hoy, CEO, Great Day Improvements
Amy Zimmerman, VP of Marketing, Great Day Improvements
5 Keys to Intentional Growth
Growing a team from six people to nearly 30 in just four years is a challenging task. Here, Michael Sauri shares how he found the right people, placed them in the correct roles, created a strong company culture, and built processes to streamline efficiency. He also recounts the problems and losses suffered along the way, and reveals five things he would do over again, and the five he would avoid. Today, TrivistaUSA is an artistic Design-Build company that regularly delights clients, employees, and the community it serves.Growing a team from six people to nearly 30 in just four years is a challenging task. Here, Michael Sauri shares how he found the right people, placed them in the correct roles, created a strong company culture, and built processes to streamline efficiency. He also recounts the problems and losses suffered along the way, and reveals five things he would do over again, and the five he would avoid. Today, TrivistaUSA is an artistic Design-Build company that regularly delights clients, employees, and the community it serves.
Speaker: Michael Sauri, President and Co-Owner, TriVistaUSA Design + Build
Pinnacle Celebration
Breakfast and Hot Products & Trends Exhibits
General Session - Conference Day 3 Welcome and Day 2 recap
Beyond the Ask
How many of your clients leave positive reviews? How many turn into a referral source? Whatever the number, you can increase it with the art of transitioning satisfied clients into enthusiastic advocates. This engaging presentation reveals actionable strategies for increasing referrals beyond merely asking at the end of the project. With an emphasis on real-world examples and practical techniques, you will discover how to create memorable experiences at every touchpoint, from initial contact to project completion.
Speaker: Camille Jenkins, Founder, Camille's Keys
Roundtable Discussions
Roundtable #3A - Sales
In these fast-paced mastermind sessions provide actionable advice from sales leaders in remodeling and home improvement.
Speaker: TBD
Roundtable #3B - Technology
These open-format conversations include real-world technology solutions from remodelers and home improvement professionals.
Speaker: TBD
Roundtable #3C - Lead Gen
Speaker: Amy Zimmerman, VP of Marketing, Great Day Improvements
Roundtable #3A - Technology
These open-format conversations include real-world technology solutions from remodelers and home improvement professionals.
Speaker: TBD
Roundtable #3B - Lead Gen
Speaker: TBD
Roundtable #3C - Leadership
Learn leadership best practices from your peers in a dynamic mastermind session.
Speaker: TBD
General Session Speaker & Closing Remarks
Speaker: TBD
Agenda subject to change.
Professional Remodeler inspires and educates more than 85,000 businesses in the residential remodeling industry. These companies include design-build firms and home improvement professionals. Led by a team of expert editors and former remodelers, Pro Remodeler has earned numerous prestigious awards for editorial coverage.